It’s National Coffee Day today here in America, which seems like a holiday for coffee fanatics like those who make the Sprudge, ranking up there with National Cold Brew Day ( April 20) and International Coffee Day (October 1). But what are the origins of National Coffee Day? Is it really just a coffee business day to give offers Or is there more? We have delved into the history of the various national and international coffee days to find out what is really going on.
There are currently 39 countries around the world that have a National Coffee Day. The vast majority, 18 in total, fall on September 29, the day America celebrates its National Coffee Day. These include countries like Australia, Canada, Ethiopia, India, Philippines, South Africa, Taiwan and most of the Nordic countries except Denmark. Most of the other celebrating countries have theirs on October 1, which is International Coffee Day; Germany, Honduras, Japan, Mexico, New Zealand, Singapore, UK and four other countries claim October 1 as an official day. Other dates include January 3 (Mongolia), May 24 (Brazil), June 27 (Colombia and North Korea), the second Friday in September (Costa Rica), and September 28 (Switzerland), among others.
The origins of the first National Coffee Day are more obscure than a fine-grind French press. The first example of an organized day comes from the All Japan Coffee Association in 1983, which noted that “coffee consumption is higher in autumn and winter” and that October 1 would be declared National Coffee Day.
In America, National Coffee Day wasn’t mentioned publicly until 2005 by the National Coffee Association, but according to Google Trends, the event didn’t really start to gain traction until 2010.
Interestingly, International Coffee Day didn’t come until much later. In 2014, the International Coffee Organization declared October 1 a world holiday and was intended to be a day of “celebration of the diversity, quality and passion of the coffee sector” and “an opportunity for coffee lovers to share their love of drink and support the millions of farmers whose livelihoods depend on aromatic cultivation. On International Coffee Day this year, the ICO is launching Coffee’s Next Generation, “a global initiative targeting talented and motivated young people and entrepreneurs in the coffee sector”.
And really no matter what the calendar says you should live all day as if it were National Coffee Day, not to mention International Coffee Day; it’s a global product after all, so every time you celebrate coffee, you celebrate it across borders and borders. It only remains to prepare another cup.
Zac Cadwalader is editor-in-chief of Sprudge Media Network and editor-in-chief based in Dallas. Read more Zac Cadwalader on Sprudge.